Right or Wrong? You need accurate information to prevent decisions based on incorrect presumptions.
Avoid the most common mistake of presuming your legacy systems are as comprehensive as TrackResults Timeshare analytics. 90% of Timeshare sales operations do not currently have the capability to generate these reports instantly. If you think you have good sales reporting...try TrackResults...then decide.
The most common mistake of most developers is thinking that they already provide these tools to their marketing and sales directors. Commonly most of the those directors fail to demand better business intelligence software from thier developers. SPI , TSW, and others are just starting recently to move towards the cloud technology models we have already dominated for years. Get with the analytics experts. If you're not on TrackResults analytics, you are underperforming.
Eliminate the "paper shuffle" so information stays secure and can't go "missing." Protecting reports means proprietary data remains digital and confidential. Paper applications, tour invites, faxed manifests, survey sheets and contracts are both your responsibility and your liability. Digitally protecting clients' confidential information = reduction in lawsuit liability for negligence.
Using Digital manifests is a large step towards providing you an Affirmative Defense in court against a client's claim of identity theft due to negligence. Be Responsible.
Eliminate the "hunch" system. Increase VPG by knowing, not guessing. Develop Smartlines by learning which liner and marketing source combo produce the highest efficiency. When you know for a fact that pairing a specific sales rep with leads from marketing source “X” produces 20% more cash sales than any other lead type. You can now begin to develop a Smartline.
Example: TrackResults will run reports matching each closer with all sales agents, under varying criteria. Then TrackResults will report on each liner against all closers. You may discover that 60% of the gross volume the liner is writing is generated with one specific TO, with a 31% cancellation rate, yet the balance of her volume is generated with assorted closers with deals that stick. These are patterns your current software can't recognize or currently report, but the data exists. Once running the TrackResults report, you can identify these patterns in a few minutes.
Now you can report on almost any imaginable criteria. Is the prospect: a Farmer, a Teacher, a Golfer, a Camper, Retired, Single, Married, Canadian, a Timeshare owner, a Renter, a Parent, a Honeymooner, on Tuesdays, on Fridays, Cradle to Grave, a Cash buyer. Yes, you have a specialist on your sales line perfect for this prospect.
"Smartline" or the hunch system? Which is the better match for your business? We provide the empirical data to support your decision in order to take the guess work out of management.
TrackResults is the only Business Intelligence company that is focused and covers BOTH Sales and Marketing analytics. TrackResults is trusted by over 65 Timeshare and Travel Clubs throughout the world, and contracted with over 120 Sales Centers. We have proven ourselves as experts providing the industry with a critical business service.
Case studies prove a ROI as high as 5000%. Our timeshare Business Intelligence provides powerful analytics on your day to day operations. More information is available on www.trackresults.net . TrackResults is built and run by Vacation Ownership professionals with over fifty combined years in the business, in the trenches, on the salesline, and in the booths.
Timeshare and Travel Club reporting advantages: