Vacation Travel Services, has deployed TrackResults Software for Travel Clubs
Vacation Travel Services, a travel club in Homewood Illinois just completed deploying TrackResults for Travel Clubs.
Drew, the co-founder at TrackResults Software, was excited to talk about adding Vacation Travel Services, and had this to say about doing business with them:
“We are really excited to bring Vacation Travel Services, online. We have made a lot of improvements recently that will help companies just like them [Vacation Travel Services] even more than before. It’s really exciting to share our technology, experience and knowhow, to help all sized companies improve results.”
James B, owner of Vacation Travel Services had this to say about his decision to go with TrackResults Software– “We were referred to you [TrackResults Software] by Travel To Go and after reviewing your presentation, we loved the way it was able to track everything and also the customer service is great, flexibility and understanding is also good.”
How many people does it take to generate 2 BILLION dollars in net sales?( all numbers are approximate, using End date Dec 31, 2011)
$1,984,232,000 sales ( Dollars) volume produced using TrackResults intelligence.3,783,452 timeshare and travel club tours manifested82,251 report combinations and permutations available selecting only 4 attributes. 20,287 timeshare and vacation club professionals have been tracked 8,875 unique TrackResults users.5,869 active industry professionals currently being analyzed for performance5,167 mail, daydrive, and OPC marketing venues rated451 unique sales locations & call centers accessed our manifests. 82 domains deliver TrackResults marketing intelligence58 attributes you can isolate or combine for instant intelligence11 TrackResults Certified Marketers. 7 company professionals that assist you. 1 day required to train your whole team..01% tolerance for bugs, slugs, lame ass reporting, and complacency.ZER0 The number of industry companies with our analytics capabilities. Complacency : self-satisfaction especially when accompanied by unawareness of deficiencies
TrackResults Software has been Nominated for ARDA’s ACE Innovator Award!!! TrackResuls Software is a company that provides pre-built online “do it yourself” analytical tools. TrackResults specializes in providing Business Intelligence to the vacation ownership industry. They have been nominated for the American Resort Development Association’s (ARDA) ACE Innovator Award. ACE stands for “ARDA Circle of Excellence” and this category of awards is reserved for individuals or companies that have proven their excellence, or who have worked to improve the resort industry. The winners of each category will be announced at the ARDA Awards Gala on Wednesday, April 4, 2012. The Awards Gala will be held at the Venetian Resort Hotel & Casino in Las Vegas, NV.
Sean Nickerson, co-founder of TrackResults, had this to say about being nominated: “ARDA describes the ACE Innovator Award as being reserved for companies that have proven their excellence. It’s an honor to even be considered for the ARDY ACE Innovator Award. Our team has worked very hard over the years to create an industry-changing solution for common problems that has delivered tens of millions of dollars in returns to our clients; pioneering the way for Business Intelligence in the Vacation Ownership Industry. The whole TrackResults team would be very excited to win an ARDY because we know that ARDA sets the industry standard and we would be honored to receive to such a prestigious award.”
The winners of each category will be determined by the ARDA Awards Committee. The committee is determined to recognize outstanding individuals and companies within the Timeshare Industry by fair evaluation of each nominee and their achievements. The ARDA Awards Committee is a group of volunteers that are willing to give up their personal time for the betterment of the industry. The judges for the ACE categories are selected from outside of the timeshare industry.
TrackResults Software and Merlin Software Agree to Build API for Seamless Integration
(February 7, 2012) – SALT LAKE CITY –Two of the vacation ownership’s primary cloud based software company’s have agreed to join forces to build an Application Programming Interface (API) which will make Merlin even more beneficial as a business application software and allow TrackResults Software to deliver web based contract and financial models to its clients.
TrackResults is known in the vacation ownership industry for its easy to use Business Intelligence application offering performance analystics for Sales and Marketing teams. Providing instant sales intelligence and marketing insight in real time, TrackResults offers dashboards to aid fact-based decision-making in the sales and marketing arena. Its strategic partner Merlin, based in South Africa, provides a complete, web-based, single software solution for today’s resort business. Whether the organization sells fixed timeshare weeks or complex fractional ownerships, Merlin’s sales, marketing, resort management and accounting functionality is able to support and enhance the entire business process.
According to Merlin CEO Mike Pnematicatos, “We have been talking to TrackResults for a number of years now and watching their progress as they became the premier reporting tool for sales and marketing activities. TrackResults is a logical “add on” to our Merlin offering and compliments all the features that we have in Merlin. As well TrackResults will benefit from Merlin’s robust contract processing and commission/payroll modules. The ultimate beneficiaries of this integration will be the clients of both Merlin and TrackResults.”
While Merlin can now benefit from TrackResults’ cloud based Business Intelligacne applications such as digital manifesting, a vast array of ways to view historical reports, custom report builders, metrics measuring, tour flow and revenue forecasting, the benefits for TrackResults are equally compelling.
Founding partner Drew Reynolds says "We are very excited about being able to offer a more flexible product that will encompass more sections of our clients’ business. We are also pleased to be able to offer current and future clients of Merlin our amazing tools that will bring a huge benefit to their business, increasing revenue while controlling costs.”
You can also find further news and information at www.facebook.com/trackresults or follow them on Twitter @Track_Results.
For more information on Merlin Software for Vacation Ownership contact Mike Ashton by e-mail at mikea@quickmerlin.com, by cell/mobile at +44 (0) 7753 910788 or visit www.quickmerlin.com to arrange a full demonstration of the software.
What do you measure in your sales and marketing? How do you determine success and failure within your company? In other words, what do you measure to get quantitative results?
I’m sure you’ve heard time and time again that “knowledge is power.” In the past acquiring knowledge and converting that knowledge into power was easier said than done. We are lucky enough to be witnessing the unfolding of the Information Age creating billions of dollars from information transactions each day. Recently, news broke of the upcoming IPO offering from the social media giant: facebook©. In addition to connecting people via the internet thru status updates, check-ins, and photo sharing facebook collects information about its users, and monetizes this knowledge not by selling this information but by selling the right to target advertising at its users. This model of collecting information, then monetizing the acquired knowledge is a tactic that is expected to bring facebook $75-$100 billion in the initial stock offering later this year. Using this example the evidence is undeniable: financially speaking knowledge is indeed power.
That’s great news for facebook and there share holders, but, “What does facebook have to do with the vacation ownership industry?” Just as facebook collects and uses marketing information from its users, so should you. Collecting invaluable information from potential customers and existing customers or your company’s statistics such as your sales and marketing department has never been easier. What’s more is that you can easily monetize the information you have collected. Being able to collect and report your numbers on a daily or even hourly basis was a mere fantasy just a few years ago. Now, the most progressive organizations within the vacation ownership industry are doing this everyday by using Business Intelligence software, and so should you. By utilizing more of their acquired knowledge these companies are turning more of their knowledge into revenue by being more efficient, increasing margins, and growing stronger sales teams.
Using spreadsheets and paying a staff to pour over mountains of data is a thing of the past when it comes to collecting and managing sales data to pinpoint KPI. There are applications available that use technology instead of labor to identify your KPI in seconds. Take the TrackResults Software’s Business Intelligence for timeshare application for example. Since no one wants to allocate funds to unnecessary outlets Developers and PDs are asking themselves (or should be asking themselves), “How can we shave a few points here and a few points there to MAXIMIZE RETURNS?” One answer is actionable business intelligence. If you are using an app to generate your business intelligence reports at the speed of business then you are on the cutting edge, if you are not it’s time for an upgrade.
It is universally understood that increasing efficiency is on the agenda of every business. So with maximizing returns, actionable business intelligence, and turning knowledge into revenue in mind, the question you should be asking is, “Am I able to quickly track the metrics that define “success” for my business?” This begs a more important question, “Are we doing it?”
At the end of the day, despite what I or anyone else tells you, it is up to you to figure out what will improve your sales performance in both the short and long term. To help answer this final question I have included a list of items that a sales center should be tracking more importantly be able to access these reports real time reports at will. Most of us have this data or at least a rough idea. But ask yourself, “Am I able to access these numbers in minutes?” The fastest growing companies in the industry can.
Marketing
Marketing funnel: Inquires - Marketing Leads both in-house & vendor ,Incentive cost,% Tour show,% Tour Q vs. NQ ,Campaign success,Customer,demographics,% Revenue by marketing source/rep/vender,% Outbound mail drops conversion,Bookings/Confirmed tours,Q to NQ by marketing source,Tour Flow,% of generated leads converted to Qualified tours, VPG by in-house vendor or Referrals ,Sales
Bookings,Cash Collected vs. Financed Deals,Avg Deal Size,Sales from Qualified leads,Sales from Not Qualified leads,% of volume by team/plaza/rep,% closed by day of the week/time of day,% closed by Rep by day/time of day,,% closed by Rep paired with TO,% pending by marketing source/rep,Conversion % by Country/State/City/Zip Code,Gross VPG vs. Net VPG,VPG sorted by marketing source/Rep/TO
Finance
Revenues Profits,Operating margin,Cash Flow,% of deals CXL,% CXL by Marketing source/sales rep/sales team/VLO,% of deals saved by VLO
TrackResults Software announces the newest member of our business development team Marc Halprin. Marc will be heading up our exploration and project development group which is charged with applying our ground breaking BI to markets beyond the timeshare industry." Sean Nickerson says “We have seen so much positive feedback with our timeshare industry partners, that we feel strongly that we can help companies in other industries”. Marc brings with him a highly successful track record of business development and sales strategy implementation in a variety of industries including consumer products, manufacturing, distribution, internet and renewable energy.
TrackResults just doubled its capacity in the Cloud. TrackResults is a flexible and scale-able platform, which allowed us to double capacity within a short maintenance window with no downtime. We added 4 more servers, each with 8 processors and 16 gigs or RAM... This is " on demand" scalability and elasticity.
Freedom ,a well respected club, based out of Celebration Florida, went online last week running performance analytics for its sales centers.
Says PD Steve E. ,
"Track Results gives us the ability to fine tune our operation. Our stafffinds it very simple to use, yet the detailed information saves us dozens ofhours of valuable time."
TrackResults Software has been nominated for three Perspective Magazine GNEX awards. We have been nominated for Best Innovation of the Year, Best Technology award, and Best Developer Partner. TrackResults accomplished many great things during 2010-2011 to earn this award, and now we need your help to win it. Online voting at http://perspectivemagazine.com/awards/ is already underway. Please follow the instructions below to cast your vote for TrackResults Software in each of the three categories.
Remember, you can only vote once per nominee per category. The Perspective Awards provide a unique way of selecting winners from the nominations. The selection process to determine the winner is twofold. First, each nomination is open to an online voting session from peers, and is then put before a panel of four judges. Perspective Magazine calls their awards “the fairest and most diverse awards program for its nominees.”
Thank you so much for all of your continued support. We know we couldn’t have achieved even this much without all of your support.
TrackResults Software is a company that provides pre-built online “do it yourself” analytical tools that are so easy to use, even a first timer will call it a " No Brainer". TrackResults specializes in providing Business Intelligence to companies that have a marketing department which generate live prospects for the Sales Department. They have been nominated for three awards from Perspective Magazine.
Sean Nickerson, co-founder of TrackResults, had this to say about being nominated: “All of us here at TrackResults are very honored to have been nominated for three awards. We have worked very hard over the years to develop the best and most reliable Business Intelligence software in the Timeshare Industry. We feel these nominations show how committed we are to our product and our customers.”
Online voting began, January, 10 and will continue until January, 27 2012. Cast your vote at http://perspectivemagazine.com/awards/.
TrackResults staff networked with some preferred industry vendors and friend on the Royal Carribean " Jewel of the Seas "for a 5 day jaunt to Mexico. The meetings and roundtables were exceedingly beneficial, and its amazing how much business gets conducted when your connecting with the right people.
An impromtu group photograph was snapped , and it developed great. Check it out. My warmest greetings to each of you, everytime you view this photo. ( Kyle, Scott, Diane , Drew, Cory, Lisa, Cathy , Debi , Robbyn , Ed , Patrick , Karen, Troy, Rhonda, Dom , Jeanette .. and other assorted family members.... )
MDP is using TrackResults for a multitude of reasons.
Founded by former Timeshare & Travel Club Sales Executives and Developers, Market Development Partners, formerly known as, Aurion Marketing Solutions is highly sensitive to the biggest obstacle in the marketing business, short term thinking.
MDP is currently evaluating our maildrop , and lead uploading performance module. It permits uploads of millions of names, for tracking mailpiece saturation, respondents, and enables the call center people to track the original mailed off based on confirmation codes designed for tracebak.
Some of the benefits they have already discover are...
1) Greater analytics on lead sources and source performance.
2) Creating smarter rep list assignments by evaluating reps performance by list.
3) Higher show rates and conversion rates, by pairing the right rep with the right leads and the right confirmer.
" As says their website "...MDP decided to bring marketing in house. In time, that division was the bright star of our business. After considerable evaluation of the current state of affairs in the industry we made the decision to concentrate 100% of our business on providing quality prospects to the Timeshare & Travel Club segments, and they haven’t looked back. We stopped outsourcing to mail houses and call centers and internalized the entire process. This made a world of difference for us when we were in your seat as it will for you. Now our tour generation is tightly controlled and mission critical is exceeding your expectations!
Pacific Palms Destinations , which recently opened thier brand new sales center insisted on having TrackResults up and running on opening day. ( Well that was easy ! ) All the principals ( Jerry, Jamie , etc) are already familiar with our intelligence systems, so training was just for higher level administrative functions. We knocked that out in an hour. Signed , sealed delivered
good luck guys !
Paul Mattimoe, president and CEO, Perspective Magazine. ““With the rapid changes in technology and the need for resorts to work more efficiently in today’s economic climate, companies such as TrackResults Software are essential to the growth of the industry.”The expo will include the Perspective Magazine Awards Gala dinner where TrackResults SALES BUSINESS INTELLIGENCE SOFTWARE has been nominated for Best Technology Company.
Adam says "I have used the service for years and consider the organization and ease of use invaluable!"
Westgate Resorts is using TrackResults Software cloud based sales and marketing intelligence. The Westgate execs validated their decision and can now provide thier Directors the TrackResults tools to slice,dice and analyze their data for performance inprovements. As usual, the improvement credit goes to the trainers.. we just get to shine the spotlight on the areas needing attention.
WESTGATE RESORTS
GoodTimes has recently had some management improvements, and decided to bring in true Business Intelligence, so they selected the Award winning "Best in Class" software company that delivers. The GM Adam says "I have used the service for years and consider the organization and ease of use invaluable!"
Tamara Nickerson , Chief administrator for Global Vacation Network,[ a client for many years using TrackResults software in half a dozen offices across the US] recently said: " it is very user friendly…saves me literally hours of time compared to how I was doing it. Thanks for the help !."
We upgraded systems, and made some DNS changes.
Remember , Server upgrades and system improvements are part of why you choose TrackResults cloud for your hosting, and reporting. Our IT staff are at work, 24 /7 keeping your intelligence alive, safe and secure. We apply "best practices", employ the highest qualifed certified engineers, and remove the bulk of your IT overhead. TrackResults software delivers Virusfree, Disaster proof data , on the best equiptment money can buy. Thank you for your patronage.
Pacific Dreams,with expanded operations in the Hawaiian Islands this week installed business intelligence software on Maui. New personel involved in the operations have been TrackResults fans for years. Mahalo nui loa to Pacific Dreams.